to cause a (bad) effect on (a person) using magic

charm

to attract (a person)

attract, enchant

to charm or delight (a person)

delight, mesmerize

to take the whole attention of (a person); please (a person, audience etc) greatly

captivate

(often passive) to charm or attract (a person) greatly

captivate, hold spellbound

to fill (a person) with delight; to rape (a person)

enchant